On 30.04.2024, the curator of the group of the Higher School of Physical Culture and art E. Akhmetov held a seminar with students of group 211 on the topic: “development of the artistic and creative potential of students through the history of material culture of Kazakhstan”. In the course of the lesson, it was discussed that material culture is a part of the culture of a single humanity, the spirituality of a person in a material form, a natural object and its material are transformed into things, properties and qualities, and all these are the results of creative activity that can only exist through a person, and therefore have a mandatory and civilizational role in accordance with the cultural goal