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Learning outcomes: |
| 1 |
Has the ability to evaluate and apply innovative approaches to understanding socially significant social phenomena and processes in the legal, business, industrial, and environmental environment |
| 2 |
knows the key terms and concepts, the system foundations of the tourism industry and infrastructure, as well as the technique of passing and tactical development of active tourist routes |
| 3 |
knows the tourist and recreational resources of the regions of Kazakhstan, in particular the Zhetysu region, as well as the specifics of developing a tourist route in specially protected areas |
| 4 |
knows the methodology for determining the economic efficiency of a tourist enterprise and the principles of organization of activities in the hospitality, leisure and entertainment industry, as well as applies management functions in the tourism industry |
| 5 |
uses marketing tools in tourism activities and applies logistics technologies in making effective management decisions in organizations of the tourism industry |
| 6 |
uses professional communication skills in Kazakh, Russian and foreign languages, as well as knowledge about the features of foreign countries and the main tourist regions of the world |
| 7 |
it uses automated management systems for enterprises in the tourism and hospitality industry, as well as applies modern technologies for the production, promotion and sale of tourist products |
| 8 |
analyzes the economic activity of hotel companies, information about trends in the development of health tourism, as well as the methodology for preparing an excursion route |
| 9 |
analyzes advertising and information activities of tourist enterprises and tourist activities taking into account tourist formalities, as well as prepares and prepares business documentation in accordance with regulatory and methodological acts |
